Making Holiday Cards That Really Stand Out

Just how does an online digital printing company celebrate the holiday season?

Simple - cater to a growing demand among clients for more individualism in greeting this festive season. Year in and year out you get these usual clichés that come with the holidays - snowmen, striped candy canes, not to mention the jolly fat man who rides in a reindeer-driven sleigh and loves going through chimneys to give children gifts.  No intention to knock the holiday staples here but just how it could be vastly improved if people injected some originality into their seasonal cheer.

No snow?  No problem - ditch Frosty!  Diabetic recipient - there are a hundred and one substitutes for a sugar-laden candy cane.  All that you need to do is inject something that best represents you into your holiday greeting. If you are a doctor, why not have The Fat Guy in olive green scrubs instead of red?  Lifeguards can get away with putting Mr. Claus in red Speedos (never mind if he REALLY needs to work the gut spilling over).

It would greatly help to fly the ethnic flag - show some pride on your roots. How about an African St. Nick?  That cat won't have any problems making his way down soot-filed chimneys.  Chinese? No problem – just ditch the sleigh and let him leap from rooftop to rooftop like Jackie Chan's Drunken Master.  You are but limited by the stretch of your imagination - a gay Santa, St. Patrick's Day leprechauns moonlighting as North Pole elves, even fresh fruits and unsweetened shakes taking place of eggnog and other fattening traditional season fare.

The growing accessibility of graphic software applications to households should bolster the acceptance of truly home-crafted seasonal greetings.  No longer do you sometimes dread going to a stationery shop desperate to look for a card matching your desired recipient only to find it out of stock.

Be resourceful - draw inspiration from what is around you.  Whether you're having a boatload of jolly goodness to share with friends or in such a deep funk as to shame the Grinch himself, there will always be a ready audience willing to share or commiserate with your holiday mood whatever it may be.         

I guess that is what the true celebration of the holiday season is supposed to be – camaraderie amidst individual differences, a true sense of unity not just among friends and family but even with strangers.